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Square deals: Somerville stores boast quality brands for le$$
By Kerry Purcell
Sunday, December 11, 2005


 
SHOPPING THE HUB:

Davis Square

    As we continue our neighborhood shopping series, it’s clear that Davis Square in Somerville is a hot spot for both buying and selling. Less expensive than the haute couture boutiques of Boston, Somerville store owners are about the experience and helping other local artists.
    “One of the pluses for Davis Square is that we’ve all had a story. We’re all here for a reason and we all love what we do so it makes for an energetic block,” said Lynn Graham, owner of Chinook Outdoor Adventure.

Chinook Outdoor Adventure, 93 Holland St.

617-776-8616, www.chinook-davis-square.com

    Owner Lynn Graham spent many years as a social worker in London, but she “burnt out.”
    “You hit 40 and realize that there’s more to life than working 18-hour days,” Graham said.
    When she first moved the United States with her husband, she’d never even worked in a store but loved outdoor sports. After shopping in Chinook she decided, “Let me have a go at that,” and bought the store. Five years later she sells cute and functional clothing for outdoor activities. The store has its own clothing label, but Graham also carries small lines, most of which are locally made.
    “People think small stores are more expensive, but that’s absolutely not the case,” Graham said. “You’ll find shoes are typically $10 to $15 less here.”
    Also check out the cozy baby clothing made by a Medford woman or Chinook’s large selection of stylish long underwear.     

Poor Little Rich Girl, 416 Highland Ave.
617-684-0157, www.poorlittlerichgirlstore.com

    Meredith Byam Miller turned her part-time college gig into a full-time business venture when she opened Poor Little Rich
Girl four years ago. The consignment, vintage and second-hand clothing store fits Somerville’s style that’s “upscale but also really eclectic,” according to Byam Miller. “Davis is a little more cutting edge and risk taking as far as fashion goes. It’s not conservative at all,” she said.
 
     Byam Miller carries popular lines from Anthropolgie, True Religion, J. Crew, Nanette LaPore, Theory and others at one-third of their original price.
   “When I first started doing this it was not nearly as popular as it is now - on both sides of it (consignment and shopping). There just isn’t that stigma attached to second-hand shopping anymore,” Byam Miller said.
   She thanks designers such as Marc Jacobs who helped make vintage-inspired fashion popular and said, “I’m lucky enough to find what he is knocking off. I can find something from the ’60s that he’s copying so it’s just more affordable.”
 
Magpie, 378A Highland Ave.
617-623-3330, www.magpie-store.com

    The five organizers of the annual Bazaar Bizarre, “not your granny’s craft fair,” wanted to sell their creations all year round - so they did.
    “We found a space and it seemed like low commitment,” said partner Dave Sakowski.
    Magpie carries one-of-a-kind and small-run collections of handmade crafts from local and national artists. “We have lots of knit or sewn things, handbags, jewelry, wallets, hand letter-press or silk screen greeting cards. A lot of it has a vintage and retro feel to it,” Sakowski said.
    Finding artists was easy for this crafty group because the organizers were already in contact with hundreds from the Bazaar Bizarre. Today, they still look in magazines and on Web sites for new artists.
    The Bazaar Bizarre is today from 1 to 8 p.m. at the Cyclorama in Boston. Go to www.bazaarbizarre.org for more information.
 
Spark Craft Studios, 50 Grove St.
617-718-9132, www.sparkcrafts.com

    A final project at Harvard Business school* turned into craft time for Amy Appleyard and Jan Stephenson. “We’d talk about it (the business plan) and everyone would ask when we we’re opening,” said Appleyard.
   A year later, Spark Craft Studios offers instructional sessions, supplies, studio time to work by yourself and even catered parties for up to 50 people.
    “We have a pool of instructors, about 30 women who are specialized in paper arts, knitting or needle work or bead work and jewelry making,” said Appleyard.
    The owners say they get cosmopolitan, professional, career-oriented women who are still interested in being crafty. With this well-rounded clientele, Appleyard boasts it’s a great place to meet new friends or spice up a boring weekend.

Note: We graduated from Boston University's MBA program, not Harvard's.
 
Cibeline, 85 Holland St.
617-625-2229, www.cibelinesariano.com

    Cibeline Sariano designed clothing for Richard Tyler, Calvin Klein, Liz Claiborne and Sigrid Olsen - and now she’s on her own.
    “I thought I’d give it a shot. I lived in Davis and loved the feeling that’s here. This retail space was available, and that was the catalyst that started everything. I just went for it,” Sariano said.
    Her tailored-but-feminine designs are created for “the real woman because there are so few lines for women with curves,” said Sariano. Her pieces are manufactured locally at one of Massachusetts’ last garment factories, but she brings complementary accessories in from other designers and even carries oversized cocktail rings for only $12.
    Cibeline offers in-house alterations for a one-of-a-kind fit, and “I create a small number of each product so they’re not mainstream.”
    Check out her kitschy prints and funky florals coming this spring.

Black & Blues, 89 Holland St.

617-628-0046

    Black & Blues used to sell vintage Levis and old leather jackets, but it’s ousted the old stuff. When Melyssa and Tom Byrd stepped in as owners, they chose to sell quality brands at competitive prices. Their merchandise consists of Michael Stars, Free People, Kenzie, Petite Pois, Salaan and other lines.
     “I started working for the previous owner when he wanted to get out of the business.” Having only worked a little bit of retail during college, Melyssa Byrd said, “I fell into this.”
    Targeting women between 20 and 50, the styles at Black & Blues are cute and classic pieces. Byrd describes the store as “accessible and not pushy, where people can buy two or three items for the price of one at another store.”

 

 

Davis Square   :    50 Grove Street, Somerville, MA 02144    :    617 718 9132