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Sunday, October 30, 2005

 
Craft-acular: Creative hobbies on the rise

By Linda Laban
Sunday, October 30, 2005

The Back Bay has been getting very crafty lately, as in arts and crafts, not duplicity. Paper Source, the latest hobby and crafts store on Boylston Street, is buzzing with people stocking up and attending classes on scrapbooking, bookbinding, calligraphy and other creative hobbies.
    Nearby, the gorgeous selection of vintage and contemporary beads at Beadworks on Newbury Street inspires novice and veteran jewelry makers. The store also offers twice-weekly classes on stringing, wirework and knotting with silk, as well as occasional special project classes. Alison Schmidt, communications manager for the local Beadworks stores, says these days, every class is booked solid.
   “Our classes have always been well-attended, but over the past year, all of our classes have been full, or even had waiting lists,” said Schmidt.
    Boston University MBA graduates Jan Stephenson and Amy Appleyard launched Spark Craft Studios in Davis Square last January. Stephenson asserts that the crafting market has gone upscale. The chic supply store and studio space provides a growing well-heeled clientele with knick-knacks and know-how.
    “We wanted a stylish environment where cosmopolitan, professional women could do something creative while socializing,” said Stephenson.
    The boutique-style studio offers lounges, workspace, classes and retail supplies for all levels of crafters, with a focus on beginners. You can even rent a room with your friends for a private art party.
    “We love showing people how easy and fun it can be to create something with their own two hands,” said Stephenson. “All you need is the right guidance, the right tools and the right motivation.”
    Suburban craft supply store Fabric Place now numbers two offshoot stores, Design by Fabric Place, in Newton and on Boylston Street in Boston. These stores offer a service somewhere between do-it-yourself and a professional interior designer.
    “Our suburban stores have a little bit of everything and cater to people who want to make things, or people with hobbies. But our Boston store is a little bit different. We concentrate on home decor for people who don’t have a lot of time to make their own furnishings, but who want to get in on the creative side, and choose colors and fabrics,” said Kerri Anastas, manager at the Boylston Street location.
   The rise in supply stores and arty places such as Spark and paint-your-own-pottery studios Clayroom in Brookline and Naked Clay Cafe on Massachusetts Avenue in Boston is tapping into a burgeoning trend.
   “In the ’90s, interest in arts and crafts dropped off. But over the past few years we have seen a tremendous increase across the board,” said Jackie Ralston. For more than 25 years, Ralston and Florence Flynn’s Artisan Promotions Inc. has organized arts and crafts fairs. Their biggest, the 19th Annual Christmas Festival, runs Friday to Nov. 6 at Boston’s World Trade Center.
   “It’s a tremendously supportive environment. Hobbyists come along for ideas and inspiration to take their crafting more seriously,” said Flynn. “Eventually some take it to a professional level and quit their day jobs. But those are people creating something innovative or remarkable that people want to buy.”



  Davis Square   :    50 Grove Street, Somerville, MA 02144    :    617 718 9132